The Big Think

This is what Apple does. This is what they are known for and why their design team is so famous and why they win so many awards and why they engender such passionate devotion from their adherents and why Macs are still far, far superior to PCs and always will be. It’s true.
Apple actually cares about this sort of thing. Which is odd. Which is rare. Which is why they deserve gushing adulation now and then. They actually put the time and energy and labor into creating a gorgeous package most people will toss anyway, and why they include a first-time welcome experience, with subtle music, with flowing lush clean graphics, one that will never be repeated, just because…
This is the point. Detail and nuance and texture and a sense of how users actually feel, what makes them smile, what makes the experience worthy and positive and sensual instead of necessary and drab and evil.

SBC has announced that it is dropping prices on its DSL high speed internet connections! The price will go down to $26.95 per month and will require a 12 month committment. If everyone calls their cable modem service and “reminds” them of this, maybe we can see a commensurate drop in cable modem prices.

Toyota used to produce its Prius Hybrid at a rate of one every 10 minutes. Now it manages one per minute, further driving the cost per unit down and the profit up. They only sold 26,000 units last year, but are on track to sell over TEN TIMES that amount (300,000) this year. Way to go Toyota! Bring on the hybrid!