Think Watch
If Apple made watches, they would look a lot like Tag Heuer’s new belt-driven model. Tres chic.
Check out the cool animation on their website with the groovy music.
Aesthetic note: shouldn’t have ducked the music during the watch fly-through, and keep the end extended harmonically! It’s Also Sprach Zarathustra for crying out loud!
But that watch! Nobody needs a belt-driven, kinetically-wound wonder like this. But I want one.
Ooo! Gear lust!
May 4th, 2004 at 1:15 pm
Oh boy, can’t resist. If Apple made watches, they’d look really cool and come in all sorts of colors. However, instead of measuring time in seconds and minutes, they’d invent some new unit like iMinutes that are almost equal to a normal minute, but not quite. Then, all the iWatch people would always get the time wrong, but they’d swear up and down that they were right and the rest of the world was wrong. If the battery in an iWatch ever died, it wouldn’t be user replacable. You’d have to go to an authorized iWatch repair center. Also, you couldn’t just buy a normal old watch battery at Target, you’d have to buy a $50 iBattery. Also, every couple of months, you’d have to pay for and upload a new iWatch operating system upgrade so that your iMinutes would match all the rest of the iWatches in the world. Then, Steve Jobs would somehow convince people that this watch is actually a good idea and he’d sell millions of them.